Learn how to build a high performing workplace culture by awakening the life force energy within values, ethics, and leadership to strengthen engagement, fuel productivity, and build trust to unite the organization.

The Book

Change is the new norm in society and it’s having a devastating impact on organizations. In North America employee engagement is between 26 – 30% and in Southeast Asia, between 6 – 12%. That’s a huge amount of untapped employee potential that organizations are paying for but not realizing!!!

In Conscious Culture, Joanna Barclay shares 30 years of business transformation experience. With her ABCs of cultural change, she provides a blueprint for igniting the life force energy in values that fuel a high performing, values-driven organization.

Leaders will learn the importance of transformational leadership – how to tap into the wisdom of the organization, unify employees, and connect hearts and minds, to create a “WOW” culture – where employees are inspired and enabled to meet the new business paradigm of the 21st century.

This book is for leaders who want to:

  • Become an employer of choice and build a high performing workplace
  • Learn how to generate greater employee engagement and increase productivity
  • Build a new culture after a merger or acquisition



Can now be purchased in Singapore at Popular Books and Kinokuniya. Click on your favorite store and order your book now

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“Joanna Barclay has written an intelligent book on the culture of progressive management. She touches on important issues and proposes practical solutions. As a former senior manager in the Canadian public service and Canadian Ambassador to Japan and China I can recommend this book to managers in North America, Asia and elsewhere who wish to engage and motivate their employees in today’s competitive and rapidly evolving global markets.”

Rob Wright, former Canadian Deputy Minister of Trade, and Canadian Ambassador to China and Japan

“I have started reading the book, and it is very inspiring. I am very encouraged, even though I have only just started reading. I am reading every page – Nelson Mandela page, acknowledgements, introduction, background and the preface. It’s like a delicious ice-cream that I am having and I want to take it slowly so as to allow the taste to linger.”

Aries Yeo, FWA Treasurer & Membership Chair

“I love your book so far- Last weekend after a particular difficult week, I decided to take some “me time” and I started reading your book. I must say (and at the risk of sounding cheesy) it was as if I was receiving a message from Heaven, I saw the some light and it reactivated my thought process and made me realise that I was going at change the wrong way… All this to say that your book, thus far, has provided me with guidance and has reassured me that I will get to where I need to be with this team, but in due time.”

Director General, Government of Canada

Video testimonial by Rob Wright, retired Canadian Deputy Minister of Trade, and Canadian Ambassador to China and Japan.


  • Leaders and leadership teams who are leading transformational change
  • Human resource managers who are responsible for creating a healthy, productive workplace culture
  • Change management consultants who are working with leadership teams and organizations going through change that impacts employees and how they work together


Conscious Culture Book


Educational Learning Products

Leading Cultural Change – Conscious Culture Slide Presentation and Workbook


The Culture Leadership Group is pleased to provide this e-learning workbook and slide presentation to help leaders build a people-centric organization, by bringing values, meaning and purpose into the workplace.

Building a conscious workplace culture will enable you to successfully achieve your business objectives and guarantees to increase the engagement, performance, and productivity of your people.

Cultural Capital is the next frontier of competitive advantage. Research shows that the highest performing organizations in the world invest in their organizational culture. Companies that are consciously creating a strong corporate culture in a consistent and systematic manner over a period of several decades outperformed companies that did not. These companies gave 26% of their time and attention to culture, more than any other category. According to a 2013 study by Economics Intelligence Unit, 72% of leaders recognize culture as a priority in their strategy initiative.


Do you have the right culture, systems and processes to support your strategic goals?

e-Workbook and Slide Presentation Overview:

This workbook and slide presentation is for leaders to learn what it takes to build a high performing workplace culture in response to the changing global marketplace. It will provide tools to open the door for new conversations, increase consciousness, help you as a leader to engage employees, and build productive, healthy work environments that unleash the potential of your organization.


The Author

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CEOCulture Leadership GroupSingapore

Joanna Barclay is President of the Culture Leadership Group with thirty years of experience in business transformation, with a passion for helping leaders build high performing, values-driven workplaces.

Discovering your true purpose or calling in life connects to your inner passion for living. And that is what Joanna discovered in 2000, after taking a group facilitation course with the Institute of Cultural Affairs. As a result she changed professional careers and became a Certified Professional Facilitator.

In 2010 she was introduced to the Barrett Values Centre and since then has been a Cultural Transformation Consultant, empowering leaders to map, measure and manage their workplace culture. Now, every time she facilitates her aim is to help leaders create a culture of engagement by developing collaborative connections, increasing team synergy, and building consensus.

In her work with teams and leaders Joanna has gained deep insight into the human dynamics of effective relationships and communication. She was Canadian director of the TLEX Program (Transformational Leadership for Excellence), a gold standard in leadership development that enables individuals and organizations to reach their full potential. The program is delivered by the International Association for Human Values, a global, non-profit, humanitarian organization.

Working with leadership teams and being a facilitative leader gives her the opportunity to further change by the people, for the people, and help them reach their true potential.

With extensive experience in information management and management consulting, Joanna has expertise in leadership development, public speaking, facilitating organizational culture change, strategic planning, designing and leading training seminars.

Joanna has worked with a wide variety of clients including federal and municipal government departments, private corporations, associations, and non-profits. She also has years of business analysis, application development, and sales experience with major IT companies.

Joanna is married with three children. A loving wife and mother, she counts these as the most meaningful of all roles in her life and a constant source of love, inspiration and growth.